Katerina Zolotareva

Marketing and Customer Success Manager,

Katerina Zolotareva is Marketing and Customer Success Manager at TheTool, a powerful and easy-to-use platform that helps developers with ASO in over 90 countries. Katerina writes about App Store Optimization and mobile growth, and gives actionable tips to improve app marketing strategy.

Here are 5 must-do things to boost visibility and organic downloads of your mobile app.