Mobile School

Adjust's Mobile School is where app marketers come to learn from the best. Here our posts feature the experts and influencers in mobile measurement.

In this post we look at the value of audience segmentation, retargeting, and the incredible new benefits of Audience Builder.

Growth needn't be complicated. Find out why with our latest guest post from Amplitude, here.

In the first of our interviews of 2017 we spoke with Holger Seim of Blinkist about how they work, and why they use Adjust.

Now, a year since we launched the first fraud prevention suite for mobile user acquisition, we're seeing new fraud tactics. Find out more here.

We asked our partners about what they made of 2016. Read the challenges and big wins from the people who made them happen.

We asked our partners 'what kind of new challenges do you foresee in 2017?' Find out their answers here.

In our partner webinar with Chartboost and Bidalgo, we looked at acquisition, attribution and Games. Read more here.

Is Black Friday big, globally? Find out our latest discovery in this post.

In our fraud webinar, Andreas Naumann takes on click spam, looking at the safest ways to protect UA campaigns with Arpit Nanda from InMobi.