Adjust News

Hello, Mumbai! Adjust lands in India

Isabelle Watson
Content Manager
Topics

We’re very pleased to share that Adjust is opening its first office in India. Now based in Mumbai, our new location will help us expand our reach in the region and provide more localized services to our growing portfolio of India-based clients.

India was a no-brainer when it came to choosing our next location to launch: the country recently overtook the United States to become the world’s second-largest smartphone market after China, and mobile advertising spend in the country is set to hit $1.73bn by 2021. We’re looking forward to contributing to India’s vibrant ad tech scene at such an exciting time, as well as supporting our clients while they continue to scale.

Many of these clients are long-standing partners of ours - including the likes of Jabong and PlaySimple. A presence on the ground will help us give them more personalized support, while we can also welcome new customers into the fold.

The team in Mumbai will be headed up by Ashwiny Thapliyal (Sales Director - India), who brings with him over a decade of experience in the industry. The primary focus will be on e-commerce, gaming and travel, the country’s three biggest app verticals, before expanding to further areas.

The office will be our 6th in Asia. It follows the openings of our bases in Tokyo, Beijing, Shanghai, Singapore and Seoul.

If you’d like to learn more about our offering in India, get in touch with us here.

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