How Adjust's Solutions Partner Program empowers top agencies worldwide
David Hartery, Senior Content Marketing Editor, Adjust, Dec 10, 2020.
Since its launch in 2017, the Adjust Solutions Partner Program (ASPP) — the longest-running partner certification in the mobile measurement space — has been educating and empowering partners on topics around mobile attribution.
In June 2020, the program was relaunched, with a new tier system that better reflected the individual requirements of different partner agencies.
Since June, we’ve welcomed 42 new agencies into the program, with 151 people receiving certification on completion of the course. Of those, 85 completed the Essentials tier and 66 completed the Advanced tier — showing an even spread of requirements and proving the value of the new approach. The ASPP grants access to an online learning portal where partners will have access to detailed courses. All courses include visual elements and the opportunity to test your knowledge for each topic.
We spoke to several agency leaders who have been through the new program to find out what they gained from the experience — and what to expect if you’re interested in becoming agency certified.
Emrah Uluırmak, Managing Partner & COO at Ad Venture Digital
A number of team members from Ad Venture Digital took part in the ASPP, and Emrah found that the level of detail in the program about the moving parts of the ad ecosystem provided a lot of value.
This insight has given Ad Venture Digital a new way of working, which has led to breakthroughs in the kind of strategies they can offer clients.
Managing Partner & COO, Ad Venture Digital
Fouad Saeidi, Founder & CEO at App Growth Network
The ASPP learning portal — and its online resources — was a key benefit for Fouad, whose team at App Growth Network saw the benefit of the interactive learning experience.
Founder & CEO, App Growth Network
Aslı Şimşek, Managing Director at Unboxed Agency
Aslı found that staying ahead of the curve was a big benefit of completing the Adjust certification — as well as allowing her team to be dynamic when facing into big projects.
Managing Director, Unboxed Agency
Christian Rainer, Head of PPC at diva-e
For diva-e, the growth of the mobile marketing industry was the key driver for Christian’s agency to get certification in Adjust solutions.
Head of PPC, diva-e
Paul Tenney, Founder and CEO at Ematic
Ematic were empowered by the ASPP to offer their clients more creative solutions for campaigns, using their detailed knowledge to ensure customers are getting tailored experiences to drive them towards conversion.
Founder and CEO, Ematic
Vibha Sreenivasan, Senior Manager, Data & Analytics - Digital at Mindshare MENA
The new tier system was especially useful for Vibha at Mindshare, who feels like the extra insights earned through the Advanced course allowed her team to add a lot of value for her clients.
Senior Manager, Data & Analytics - Digital, Mindshare MENA
Burak Yurtbak, Director of Performance Marketing at GroupM
For GroupM, the ability to tackle tricky challenges was the biggest takeaway from the ASPP. Burak explains that learning more about the technical side of app marketing allowed him to solve problems for his clients.
Director of Performance Marketing, GroupM
If you think your agency could benefit from the program, apply here to become an Adjust Solutions Partner today.