Moving beyond the types of fraud we discussed in part 1 of our theory series, it’s time we looked at the lack of distinction between fraud solutions.

In this article, we break down ad fraud in a new way - dividing the mass of methods between two very distinct approaches.

To prevent SDK Spoofing from making its way into marketers’ datasets, we’ve developed the most effective solution out there. Adjust’s Abdullah Obaied explains how we did it.

Adjust has recently been recognized in Gartner’s Market Guide for Web and Mobile App Analytics report.

Arun Gupta is Adjust’s Regional VP of Sales for the East Coast. On the side, he’s also halfway through an MBA at Columbia University - read on to find out how he balances it all.

Adjust is pleased to announce its membership in Google’s new Measurement Partner Program, honored by Google’s ongoing commitment to attribution standards within the industry.

The App Store turns 10 today! Discover the history of the App Store, and what it’s done for the world since its beginning.

Mobile ad fraud is becoming one of the most prevalent topics in the industry, and as we continue to fight app fraud, we listen to the voices of our clients to help discover how it affects them.

Here’s a taste of our upcoming Mobile Gaming Benchmarks report.