App Store

App Store is the online marketplace for Apple users to search for and download new apps. Whilst the way users interact with the App Store to find new apps has changed and continues to develop, App Store optimization remains an important process for Marketers looking to get their app in front of potential users.

Blog Topics App Store

Aug 24, 2022

Thinking about app reviews as a user acquisition channel

Learn how to grow your app’s number of positive reviews, make the most of negative reviews, and use reviews to grow your business and profit.

Jun 17, 2021

How to successfully launch your new app in the app stores

Preparing to launch your app on Google Play or Apple App Store? App Radar outline their top tips and tricks.

Oct 17, 2019

7 quick tips for app store optimization

Everything you need to know about app store optimization here.

Jul 10, 2018

The App Store turns 10!

The App Store turns 10 today! Discover the history of the App Store, and what it’s done for the world since its beginning.