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Mobile Benchmarks Q3 2015

The Adjust Data Science Team computed the lay of the land using an extensive, anonymized analytics dataset. What are the actual average retention rates for travel apps? How do users on different platforms behave within E-Commerce apps? What is a user's average time spent within a typical publishing app, and how does that time increase or decrease across categories?

This report will show you:

  • The definitive benchmarks across each vertical

  • How users behave across operating systems, app categories, and more

  • Average industry retention rates

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