TV Advertising: How to attribute mobile app installs

This webinar is aimed at app marketers & analysts who want to include TV attribution for their TV advertising campaigns. It is a deep-dive on how TV attribution for app installs works, how to interpret the data and how to optimize TV campaigns accordingly.

You'll learn

  • Introduction to TV attribution and how it works with Adjust & wywy

  • How to interpret the TV attribution results

  • How to use the results to optimize the TV campaign for maximum app installs

Christopher Wendels

Head of Product,
Wywy

Marius Misiunas

Integration Engineer,
Adjust