受众分群工具:功能比以往更强大,现向所有人开放

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You may recall that we had previously released the Audience Builder Audience Builder, which was designed to provide better audience segmentation. This tool allows you to group targeted audiences by presenting targeted remarketing activities and sharing them effectively with channel partners instead of pushing all the content at once. A few months later, we officially released an important upgrade for Audience Builder.

When the Audience Builder was originally released, its capabilities have made us proud of: unlimited data reviews, a variety of vertical industry users filtering, grouping audiences, integrating with key statistical partners, and updating real-time updates Link to share the audience. Starting with the first day of use, Audience Builder allows you to move your location more accurate remarketing campaigns in your own way.

The Audience Builder now adds a number of exciting new features that will be presented to all users as a delayed trial version by the end of September 2017. If you would like to know more, please read on.

Audience size 

Now, when you create your audience, you can see the basic estimate of the audience size in advance in the audience's final list. This feature helps you understand the size of your audience when you create audience segments, saving you time by creating too detailed audience assignments for only a small number of users. In addition, when you plan an event marketing campaign, this feature allows you to understand whether an event has been triggered so that you can conduct a more in-depth investigation of the performance of your application. Finally, you can understand the potential marketing capacity and understand whether your audience is tailored to specific metrics.

Increased availability

In order to make it easier for users to use Audience Builder Audience Builder, we have made a lot of changes to it. We adjusted the syntax to simplify every step in the process, replace the symbols with clearer descriptions, and rearrange the applications, track links, and events in logical and alphabetical order.

All members of the Association believe that Audience Builder is the future of the data. We have a series of important updates are planning, look forward to you can quickly share with you.


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