Mobile Insights: Cohort Analysis
Cohort analysis is one of the most powerful ways to understand your users’ behavior over time. Cohorts are designed to let marketers compare data more easily, using the metrics that matter in a certain context.
Gain insights on how you can get more out of cohorts in this webinar.
*Note: webinar is delivered in Bahasa Indonesia
You will learn:
What is cohort and why cohort analysis is valuable?
Setting up cohorts in Adjust dashboard
Understanding cohort report
Useful cohort KPIs and definitions