Clarisights provides operational reporting for data-driven marketing teams.
Today’s marketers require granular data to uncover insights for optimizing their marketing campaigns across both web and app. Doing this requires easy access to all of their data. Marketers typically need a combination of BI-built dashboards and manually-built spreadsheets to dig into the data and uncover the key trends. This leads to hours of manual operational tasks every week.
Clarisights solves this problem, streamlining reporting for data-driven marketing teams. Clarisights automatically integrates, processes and visualizes all your data from all of your marketing, analytics and attribution sources into our full-stack, no-code marketing reporting platform.
Clarisights alters the marketing and data teams' workflows and releases their time for something more impactful than the typically laborious marketing reporting using tools that aren't built for complex multi-million dollar operations.
Within this, Clarisights provides de-centralized reporting for complex marketing teams, all in one place.
Clarisights customers report a 5-20% reduction in their acquisition costs and saving up to 60 hours per week on manual reporting tasks.
"Clarisights takes on a crucial role in marketing orgs, of data aggregation and reporting so that teams can focus on using the data instead of getting it. So, it enables marketing teams to really focus on their job - optimizing and steering performance rather than wasting many hours manually trying to consolidate data for reports."
Adjust is a top integration partner for Clarisights. Clarisights offers a one-click integration with Adjust's API. This facilitates integrating all Adjust metadata into Clarisights' easy-to-use no-code visual interface.
Clarisights makes Adjust central to marketing decision making. All marketing teams will have Adjust data available to them in their Clarisights reporting. This allows any team (Paid Search, Paid Social, SEO, CRM, Affiliates, etc.) to incorporate Adjust data into their reports. Teams avoid needing to rely on marketing platform-specific attribution for app events or to manually join data in spreadsheets for their reporting.
Clarisights is complementary to Adjust, as Clarisights provides a holistic view of marketing. Adjust focuses on app-specific data, and Clarisights incorporates additional data sources to provide the entire view of marketing, including web.
Use Clarisights’ no-code interface to customize reporting using custom dimensions and metrics - no matter how complicated your media set-up is. Common custom dimensions include creative category, product category, geo-based groupings, campaign strategy, etc. It's up to the marketer to decide.
Evaluate creative strategies holistically across all digital media platforms. Automatically group together all relevant creative data within or across platforms in a single report - including the actual examples of each creative and all desired metrics.
With Clarisights, you can easily embed Adjust analytics and attribution into all of your marketing channels - Google, Meta, ad networks, affiliates, etc. This means in-app events, revenue data, cohort (daily, weekly and monthly) and SKAN conversions all joined back to the ad channels to give a full-funnel view to the marketing and data teams.
Combine all of your app metadata from Adjust with your web analytics data, including internal attribution data, to provide a holistic view of your marketing strategy and get a true view of customer acquisition costs. You can also integrate CRM data into Clarisights, providing an easy way to analyze this along with paid media.
Clarisights is truly self-serve for building marketing reports, in contrast to legacy tools such as Tableau and Looker. Marketing team can build and maintain all their reports on Clarisights without having to rely on BI/analysts.
The transformed and normalized data from all the ad channels and analytics partners can be exported into your data warehouse. This is particularly useful for data teams to build and analyze org-wide reports spanning marketing, product, sales and other functions.
