Featured Feb 12, 2019

We need proof: Why every click needs an impression

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We’re delighted to announce that Adjust will support Ad Revenue tracking at the user level.

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Feb 21, 2019

Introducing User-Level Ad Revenue tracking

Raw data is a powerful learning tool for mobile marketers. Let’s take a look at some common uses and how it contributes to knowledge-driven strategies.

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Feb 20, 2019

The value of raw data to mobile marketers

We’re proud to announce the upcoming release of Adjust Multi-Touch. Here’s what it can do, and how you can make use of its benefits.

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Feb 14, 2019

Adjust Multi-Touch: Giving mobile marketers a greater understanding of the customer journey

As part of our ongoing diversity campaign, we’re highlighting some of the great women working at Adjust.

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Feb 13, 2019

Celebrating women in tech: Meet Ulya Bayramova and Machiko Tokuda

Today we’re taking the next logical step in cleaning up our industry and protecting our clients. We’re doing this by asserting what should be a very obvious standard: that for every click, there must ...

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Feb 12, 2019

We need proof: Why every click needs an impression

The days of fingerprinting having a place in the default attribution waterfall are over.

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Feb 5, 2019

Why we're making fingerprinting opt-in

Our new guide has various insights into UA marketing, from first steps to winning strategies

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Jan 31, 2019

Download Adjust’s Paid User Acquisition Guide today

Based in our San Francisco office, Reggie Singh manages our global partnerships team - building and strengthening relationships with our network and agency partners.

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Jan 29, 2019

Managing Adjust’s global partnerships network: Reggie’s employee story

Adjust is excited to announce that we have entered into a definitive agreement to acquire the cybersecurity and AI startup Unbotify.

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Jan 22, 2019

Adjust acquires Unbotify, the pioneers in cybersecurity & AI

Andy will focus on scaling Adjust’s Chinese market as we look to invest and expand teams across Greater China throughout 2019.

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Jan 17, 2019

Andy Wei joins Adjust as General Manager, Greater China

Originally published on AdExchanger, Adjust’s Michael Paxman shares his thoughts on incrementality and how to avoid paying for users marketers already owned

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Jan 11, 2019

Incrementality: Why pay for what’s already yours?

The way consumers engage with your brand has changed. 86% of shoppers are regularly channel-hopping: they interact with your brand through websites, mobile apps, social media platforms, offline stores...

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Jan 10, 2019

What every marketer needs to know about creating an omnichannel experience