Features and Pricing

The most comprehensive mobile attribution and analytics for app marketers

Basic

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Starting from $129

  • Retention and Cohort reports

  • LTV reports

  • Advanced deep-linking

  • Click tracking

  • Retargeting with any partner

Business

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Includes all features in Basic, plus:

  • Raw data access

  • CSV uploads

  • Real-time client callbacks

  • Impression tracking

  • User rights management

  • Google organic search

Custom

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Includes all features in Business, plus:

  • Pull API - KPI service

  • Dynamic ad spend data

  • TV Attribution

  • Tracker attribution settings

  • Attribution source

  • Dedicated Account Manager

  • Native LTV

Adjust’s pricing is based on install volume as well as features, download the pdf overview here.

Unlimited in every plan

Organic installs

You’ll never pay for organic installs

Ad tracking clicks

From the very first engagement

In-App Events

Understand the full user journey

Unlimited Lookback

We'll never delete your data from the dashboard

Powerful Extension Products

Audience Builder

Take control of your user data. Engage users. Discover trends without giving anything away.

  • Build custom audience segments.

  • Test different creatives with split audiences.

  • Share only the data you need.

Fraud Prevention Suite

Our tools reject over $2M of fraudulent engagements every single day, before you ever pay for it.

  • Guard your ad spend budget.

  • Filters out five types of malicious activities

  • Never pay for fraudulent traffic.

Uninstall & Reinstall

See the whole picture. Find out when users delete your app and discover what brings them back.

  • Track uninstalls and reinstalls

  • Retarget your users before they drop off

  • Understand the full user life cycle

Why Adjust?

20,000 apps

That's how many apps we’re integrated in worldwide; more than any other provider

$2 Million

Is the amount that marketers save every day thanks to Adjust’s Fraud Prevention Suite

2000+ partners

Flexible integrations with your preferred acquisition, optimization and retargeting partners

21 languages

Number of languages we provide support in, across 11 countries, whenever you need it

Mobile marketers recommend Adjust

With Adjust, we can track and measure whatever we want in real time. It's a fully flexible solution that gives us insight beyond just click and install: we can investigate all our downstream events and optimize towards our goals.

Brian Han

Director of User Acquisition, Hotel Tonight

Working with Adjust was a milestone that allowed us to further improve, not only in tracking, but also in efficiency, and visibility. This is not possible without the account management and support we get from their side.

Faisal Hammad

Global Marketing Manager, Foodpanda

I don’t think any advertiser really understands the amount of fraudulent traffic they are dealing with until they activate the Fraud Prevention Suite. I can’t imagine doing any media buying without it now.

Moshi Blum

User Acquisition Lead, Viber

The main motivation to work with Adjust was the ability to track all of our download channels from a single platform. Integration simplicity and accuracy of data were a big advantage.

Ece Ozturk

Director of Digital Performance Marketing, Garanti

The partner setup takes me two seconds - it’s one click in the dashboard, and I’ve got a new segment for a new partner. Since the network integration is handled entirely by the network, it’s completely frictionless.

Juha Matikainen

General Manager Finland, Seriously

Facebook is one of the most important communication channels for us, Adjust’s deep integration made our work fast and easy. We were able to unlock and reach new targeting groups and increase our growth tremendously.

Tristan Thomas

Head of Marketing, Monzo

Trusted by globally leading brands

Soundcloud 180413 080743 Asset 2 Zynga 180413 080743 Rakuten 180206 162051 1 Vente Privee 180413 080743 Spotify 180413 080743 Hotel Tonight 180206 160715 1 Group 25

Frequently Asked Questions

What’s an organic install?

Organic installs are from users who did not arrive in your app via a marketing activity. Non-organic installs are from users who engaged in a marketing activity (by clicking a banner ad, for example).

What is a reattribution?

If a dormant user comes back to your app via a new source, we will reattribute that user from their prior source. We count it as a non-organic install.

Where are Adjust's servers located?

Adjust stores all data of our European clients in Europe, a huge advantage for GDPR compliance. Our main servers are located in Frankfurt, Germany and in Amsterdam, Netherlands.

Is there a setup fee?

Nope! We will help you get set up.

Are you GDPR and ePrivacy compliant?

Yes. Adjust follows the strictest European privacy laws. We are fully GDPR and ePrivacy compliant.

How hard is it to switch from another attribution provider to Adjust?

It’s easy! If you’d like to make the switch to Adjust, we have dedicated support to assist you with the migration.

Track your mobile campaigns with Adjust

Want to see a custom demo or get help finding the right plan?