Adjust takes you back to the basics: A guide to mobile marketing 2020
Getting to grips with mobile marketing? The Back to Basics guide will get you up to speed in no time. Download the guide today to learn more about mobile marketing, and what it really consists of. From CPI to churn rates, agencies to app publishers, SSPs, DSPs and ad networks - it's all here
The guide will show you:
What those acronyms really mean
How to construct your marketing stack
The magic behind tracking and measurement