EBOOK

Exploring INSEA’s mobile app landscape

We’ve teamed up with Sensor Tower to analyze gaming, entertainment, fintech, and shopping app performance across India and Southeast Asia.

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SUMMARY

Discover data-backed findings like:

  • Puzzle and sports games have an average 27% D1 retention rate in INSEA.

  • 27% of entertainment app downloads in India are apps headquartered in the country.

  • INSEA fintech app installs have grown 75% from January 2021 to December 2022.

  • The average session length of a shopping app in SEA is 47.38 minutes vs. the 11.21 minutes global average.

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INSEA is the place to be

“INSEA has a large consumer base, who primarily access the internet through smartphones. This region is home to local tech leaders and is crucial for global giants to expand their reach and achieve further growth. Check out our report to equip your 2023 business strategy with the latest insights into these markets.”

Nan Lu

Director of APAC Marketing

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