User-Level Ad Revenue
For the first time, app developers can accurately measure the ad revenue generated for each individual user, from any ad unit, across every ad network.
In this webinar, you will learn about what user-level ad revenue changes for the current status of return on ad spend measurement, as well as what it allows mobile marketers to do.
If you're looking to optimize your user acquisition strategy and learn how you can correctly measure app monetization of in-app advertising to see how your users respond to different ads, then you've come to the right place.
You'll learn about:
What is User-Level Ad Revenue and the concepts behind it
The problem it solves and what it allows mobile marketers to measure
How the measurement works and how to get started
VP of Growth, ironSource
Product Education Specialist, Adjust