Join Adjust and Leanplum to get an in-depth analysis of how SmartNews, the information distribution mobile app with over 25 million users worldwide, optimizes its push notification strategy through metric analysis. Get a better understanding of why machine learning can't solve everything and why push priming may not necessarily be the right choice for your app.
The real business impact of push strategies, both quantitative and qualitative
SmartNews strategies to increase and save push notification opt-in
The growth tech stack needed for a successful mobile app
Head of Growth/Marketing US,
Product Manager, End user Experiences,
Team Lead, Technical Account Management US,