Saving Push: 5 Mobile Onboarding Lessons from SmartNews
Join Adjust and Leanplum to get an in-depth analysis of how SmartNews, the information distribution mobile app with over 25 million users worldwide, optimizes its push notification strategy through metric analysis. Get a better understanding of why machine learning can't solve everything and why push priming may not necessarily be the right choice for your app.
You'll learn:
![](https://a.storyblok.com/f/47007/7a164f7a2c/leanplum-smartnews-user-onboarding-engagement-webinar-presenters-0-person-face-image.png/m/100x100/filters:quality(95))
Fabien-Pierre Nicolas
Head of Growth/Marketing US, SmartNews
![](https://a.storyblok.com/f/47007/e1d7aeeaff/leanplum-smartnews-user-onboarding-engagement-webinar-presenters-1-person-face-image.jpeg/m/100x100/filters:quality(95))
Nick Pataky
Product Manager, End user Experiences, Leanplum
![](https://a.storyblok.com/f/47007/845a74b2f7/leanplum-smartnews-user-onboarding-engagement-webinar-presenters-2-person-face-image.jpg/m/100x100/filters:quality(95))
Justin Feinman
Team Lead, Technical Account Management US, Adjust