Sep 30, 2022

Supercharge your analytics with the latest Datascape updates

There’s no stopping the momentum that’s driving Datascape to be the all-in-one analytics tool of choice for our customers. We continue to work around the clock to bring powerful new updates and brand new features to streamline data reporting and visualization. Let’s recap some of our favorites.

Advanced sorting for tables

We know our users are busy and need to make important data-driven decisions throughout the day. That’s why we’re continually working to make Datascape easier to use and to display your data in the most suitable way for your needs.

From October, you’ll be able to start using advanced sorting in reports. Advanced sorting gives you custom control over how to display data tables. First, sort your data by ascending or descending values in one column. You can then add additional rules to sort by values in other columns as well.

Channel dimension

Since some ad spend partners don’t send a network name in their campaign data, Adjust cannot populate data for the network dimension. Similarly, if you run a campaign using a tracker that is not linked to a specific partner, your data reports as "unknown" if you add the partner dimension in your reports.

To ensure you always have clear reporting data with no "unknown" source listed, we’ve introduced the channel dimension. Your channel is the aggregate of your partner-level and network-level trackers. By using the channel dimension, Adjust uses preset logic to ensure you always have data populating in your reports for unhindered analysis.

Custom period comparison

We know that users are always looking for more flexible ways to manipulate their data while performing analysis. This is particularly true when it comes to data comparison over different time periods. That’s why we’ve brought the ability to set custom periods to compare.

Users can now select from the following options when they set up data comparison:

  • Day
  • Week
  • Month
  • Quarter
  • 1 Year
  • Custom Date

This means that you can compare any period that you like, such as a month from this year against a different month of a previous year, or even the specific date before a major app update to a date shortly after the update was released. This flexibility ensures you can use your data to get the insights you need.

Heat maps for reports

You can now apply color heatmaps to multiple metric columns in your reports. It's common for reports to contain many metrics such as cohort, fraud, revenue, and more. Using the heatmap lets you visualize, at-a-glance, the highest and lowest values for a specific metric against selected dimensions. Dark shades indicate higher values, and light shades indicate lower values. Learn more about adding heatmaps to your metric columns.