With Audience Builder, you’re empowered to build detailed audience segments with your in-house Adjust data, sent instantly to your partners. Your audiences can get as detailed as you’d like: target users based on the day of install, which events they trigger, which device type they have, and much more. Once you’ve created an audience, all you have to do is send your partners a dynamic URL that contains everything they need (and nothing else) to reach out to your users.
There’s no need to share every single data point you have to retarget. With other attribution and advertising partners, you’re required to send all of your data, unfiltered. With Audience Builder, you only send advertising IDs or push tokens, preserving privacy and preventing oversharing.
We’re here to answer all of your questions about how you can put your data to work and gain a competitive advantage.