Perform[cb] is a distinguished leader within the outcome-based marketing industry, founded as Clickbooth in 2002. The company was rebranded as Perform[cb] in 2020 after nearly two decades of exponential organic growth that allowed the completion of a series of strategic acquisitions including Adperio, IgniteOPM, and Digital Remedy Direct, fulfilling our “think bigger” vision and becoming a powerhouse of performance-based solutions for modern marketers and affiliate partners.
Ranked #1 in Outcomes for seven consecutive years by mThink Blue Book, and an award-winning premium affiliate management agency, Perform[cb] takes an omnichannel approach to creating strategic plans tailored to meet client's specific marketing goals – all ensuring that they will pay only after high-quality customers or users have completed the desired outcome.
Perform[cb] drives outcome-based customer acquisition across multiple pricing models including CPA, CPI, CPL, CPE, CPS, CPC, and PPC using distribution channels such as native, mobile, social, email, contextual, SMS, and search placements, aligning “cost-per” pricing with customer lifetime value to create always-on ROAS.