Categories
Analytics Platform, Campaign Management, Engagement Provider, Push Provider, Business Intelligence, Email Marketing, Customer Data Platform (CDP)
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About CleverTap
CleverTap is the all-in-one customer engagement platform that helps brands personalize and optimize all consumer touch points to improve user engagement, retention, and lifetime value. It’s the only solution built to address the needs of retention and growth teams, with audience analytics, deep-segmentation, multi-channel engagement, product recommendations, and automation in one unified product.
The platform is powered by TesseractDB™ – the world’s first purpose-built database for customer engagement, offering both speed and economies of scale.
CleverTap is trusted by 2000 customers, including Electronic Arts, TiltingPoint, Gamebasics, Big Fish, MobilityWare, TED, English Premier League, TD Bank, Carousell, AirAsia, Papa John’s, and Tesco.
Backed by leading investors such as Sequoia India, Tiger Global, Accel, and CDPQ the company is headquartered in Mountain View, California, with presence in San Francisco, New York, São Paulo, Bogota, London, Amsterdam, Sofia, Dubai, Mumbai, Singapore, and Jakarta.
CleverTap and Adjust
The powerful integration between CleverTap, a leading all-in-one customer engagement platform, and Adjust, a key attribution player, equips marketers with valuable attribution data, enabling them to gain deep insights and boost the performance of their mobile apps. The integration of CleverTap and Adjust brings together the best of both worlds, enabling businesses to track user acquisition and behavior, and then leverage these insights to engage users in a personalized manner.
This integration empowers marketers to accurately identify the sources of app installations, whether organic or inorganic and build data-driven marketing strategies that enhance user experiences and boost retention. The integration also enables seamless tracking of essential metrics such as in-app revenue, in-app events, and more, all of which can be effectively monitored through CleverTap’s robust analytics capabilities, thus empowering brands to make informed decisions, fuel app growth and optimize their marketing strategies data for enhanced growth.
