Moloco - Adjust Technology Partner Directory

About Moloco

Moloco is a machine learning company. We provide performance solutions that help app publishers and e-commerce marketplaces around the world increase the ROI of their digital strategies to accelerate growth. Moloco is the only machine learning platform outside of the tech giant’s Walled Gardens that uses Deep Neural Networks (DNN) to optimize immediately, iteratively, and in real-time.

Why We Do It

To be truly competitive in today’s digital economy, businesses need to unlock the value in their own first-party user data. With ever-evolving privacy regulations, first-party has risen in importance and, combined with contextual data, requires the advanced machine learning Moloco provides to process and optimize showing the right ad to the right consumer at the right time.

How We Win

Moloco offers advertisers of all sizes the opportunity to achieve the same return on ad spend (ROAS) speed and predictability of the Walled Gardens on the open internet.

How Our Customers Benefit

Machine-Scale Automation: Instead of limited hand-targeted segments, Moloco automatically optimizes spend across multiple campaigns, geographies, and publishers, based on countless feature combinations for every single ad impression served.
Rapid and Sustained Results: Rather than training models for months or quarters at great cost, Moloco models leverage your first-party data to deliver returns within weeks and can reliably maintain ROAS on budgets as large as $100 million.
Future-Proofed Adaptability: Where others rely on past performance and adapt slowly, Moloco mitigates data availability risk to improve results as policies change, including 40% better ROAS at 50% lower cost for iOS Limit Ad Tracking than non-Limit Ad Tracking campaigns.

No one provides better data-driven solutions than Moloco. Whether for programmatic user acquisition, in-house control of data, or as a fully managed service, Moloco’s machine learning-powered solutions give mobile businesses the edge they need

Maxim Kirilenko, Chief Business Development Officer at Playrix

Moloco and Adjust

As a trusted DSP partner and certified CTV partner of Adjust, Moloco offers performance marketers a robust marketing solution to achieve fast and effective mobile growth.

Marrying Moloco's proprietary machine-learning-based optimization with Adjust's powerful mobile analytics and measurement, our partnership enables marketers to quickly scale user acquisition and achieve greater lifetime value through prediction models powered by 1st-party data.

Media

Learn more about Moloco Cloud DSP

Elex Works With Moloco DSP to Acquire High Quality Users, Achieve IAP ROAS Over 200% Above Goal

Vimosoft sees 10X increase in install volume on SKAdNetwork Traffic

AppQuantum’s ROI increases 1.5x with Moloco Cloud DSP

GS SHOP achieves 4000% ROAS goals through dynamic creative optimization with Moloco

Use cases

Moloco for User Acquisition & Retargeting

Acquire high-value users across the open internet. Optimize mobile ad spend based on your data, not narrow audience segments. Moloco's battle-tested machine learning finds high LTV users and shows them the right ad at the right time. It automatically optimizes your mobile in-app ad spend across campaigns, geos, and publishers in real time. Reach 10B+ devices across 2.6M apps in 240+ countries from one platform.
Moloco for CTV

Expand your acquisition reach to CTV with high-quality and expressive video ads and acquire new mobile users. Moloco CTV can reach tens of millions of users across multiple device types, TV OS, and OTT apps, with targeting features such as app filtering, time of day, day of week, geos, budget, and also offer real-time campaign reporting and analysis.