Fetch Rewards partnered with Jampp to reach and acquire users through SKAdNetwork (SKAN) campaign to remain competitive and drive business growth. Jampp worked along Fetch Rewards' performance team to optimize their SKAN campaign, helping them ;aunch and test SKAN to identify which were the strategies and ad formats driving the most conversions, access regular reporting, and optimizing CPI. As a result, they achieved 41% lower CPI in SKAN campaigns (vs Android campaigns).
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