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Viant Technology integrates with Adjust
Viant is a leading people-based advertising technology company that enables ad buyers to plan, create, execute and measure their omnichannel digital advertising investments. Its cloud-based, self-service platform Adelphici provides the ability to execute programmatic advertising campaigns across desktop, mobile, CTV, audio and digital out-of-home. Viant’s proprietary, first-party data, which is linked to 115 million households and over 1 billion connected devices, is combined with access to more than 12,000 audience attributes, from over 70 leading data companies to enable scaled and accurate audience targeting and attribution.
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