Purchasely

Maximize your App Subscription revenue thanks to Purchasely with rapid and measurable experiments regarding Price, Copy, Design and any other paywall element.

Purchasely’s intuitive and powerful no-code Paywall Builder removes all technical barriers from the entire development-to-delivery process, which prevents In-App Subscription businesses from focusing on what matters: growth and product. 

✅ Simply the most intuitive no-code Paywall Builder for In-App Subscription maximization

✅ Build native paywalls and A/B test your pricing & UI like you’ve never done before

✅ Paywall personalization simplified with Target Audience: customize paywalls with agility to meet the needs of specific audiences and boost conversions

✅ World class In-App Purchase SDK (iOS, Android, Flutter, React Native Cordova). With just four lines of code and a two-step integration, Purchasely frees up developers’ time and talents for their own products

Grow your app business using Adjust and Purchasely

Adjust, and Purchasely integration allows you to track every important subscription event, intelligently visualize complex app user journeys, and make smarter business and marketing decisions to maximize the growth of your app.

How to set up the Adjust Integration 

The integration requires two simple steps:

1. Associate the user to events by providing the Adjust ID to the Purchasely SDK. 

2. Activate the Adjust integration in the Purchasely Console.

Generate rich subscription events with Purchasely

Rich subscription events are the only and essential source of insight into what is happening in your app and the quality and effectiveness of your in-app marketing. They also allow you to determine the value of each app user. 

Purchasely lets you track and send event data from your applications to Adjust securely for effective measurement and analytics. 

• SUBSCRIPTION_STARTED: Sent when a user purchases a consumable product or starts a subscription
• SUBSCRIPTION_RENEWED: Sent when a subscription renews
• TRIAL_STARTED: Sent when a trial starts
• TRIAL_CONVERTED: Sent when a user converts from a free trial to a normal paid-period
• TRIAL_NOT_CONVERTED: Sent when a user finishes a trial period without renewal. 
• PURCHASE_VALIDATED: Sent when a user purchases a one-time purchase (consumable or not consumable)
• SUBSCRIPTION_REACTIVATED: Sent when an expired subscription is reactivated. This event is beneficial for win-back & retargeting campaigns.
• SUBSCRIPTION_REFUNDED_REVOKED: Sent when a subscription is refunded

You can find the complete list here https://docs.purchasely.com/analytics/events/webhook-events/subscription-events

What you can do with Adjust

• Work with a predefined list of custom events as specified by Adjust
• Track conversion data such as clicks and impressions using real-time tracking and attribution
• Get insights on user sessions, activities, and other valuable KPIs
• Modify deep links to track user data 
• Automate retargeting and re-engagement by deploying personalized campaigns and tailored experiences to specific user segments based on tracked actions
• Automatically calculate the LTV of your users that belong to cohorts, identifying when you start profiting from paid campaigns
• Detect and prevent fraud with efficient ad fraud detection capabilities