Smule, the maker of popular apps like ‘Sing! Karaoke’ and ‘Magic Piano’ with more than 50 million users worldwide, will guide you through how they acquire new users, test video creatives, and attribute ROI to the different campaigns they run in 40+ countries.
How to acquire mobile users with video via AppLovin
Tactics & UA best practices from Smule
How to accurately attribute marketing ROI with Adjust
Director of Growth Partnerships,
Director of Product,