Video ads: The key to acquiring high quality new users
Smule, the maker of popular apps like ‘Sing! Karaoke’ and ‘Magic Piano’ with more than 50 million users worldwide, will guide you through how they acquire new users, test video creatives, and attribute ROI to the different campaigns they run in 40+ countries.
Director of Growth Partnerships, AppLovin
User Acquisition, Smule
Director of Product, Adjust