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Fireside Chat with Vungle: Best Practices on Leveraging Your User Data

In this webinar, our friends at Vungle will share some of the best practices mobile marketers, ad optimization and data analysts should consider to maximize their return on investment when using mobile measurement solutions. Get ready to deep dive into the full potential of your user data.

You'll learn

  • How to visualize the impact of lifetime value optimization

  • The benefits of view-through attribution for user acquisition

  • What key performance indicators (KPIs) to monitor when running mobile performance campaigns

Maurice Tasker

Global Head of Performance Optimization,


Rina Matsumoto

Integration Engineer,


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