App analytics and measurement: Why use Adjust instead of AppsFlyer?

Here’s why we’re the best attribution provider on the market

No limits

We give you unlimited data access, and don’t put any restrictions on lookback windows or data queries.

Fight ad fraud

We proactively stop fraud from making its way into your dataset, so you never pay for a fake install.

Total data freedom

Our attribution is 100% accurate, and we also offer adjustable view-through and fingerprinting attribution

Don’t let a lack of data frustrate your marketing efforts. With AppsFlyer, you’ll find lots of hidden costs if you try to increase your calls per day, or extend the lookback window of your Pull API.

Delivers all your organic data, free of charge
Offers unlimited callbacks and access to data, no matter your pricing plan
Gives you as many custom parameters as you need, at no extra cost
Offers real-time callbacks to S3 bucket or any other BI endpoint; you retain control

AppsFlyer

Charges extra for organic data reporting
Limits callbacks and data access depending on the package size
Provides a maximum of 10 free custom parameters
Manages your S3 bucket; receiving real-time callbacks to your BI will cost you more

We developed the first Fraud Prevention Suite on the market, and are constantly evolving and enhancing it to stop the most common methods of fraud from reaching your budgets.

Sends callbacks on fraudulent activity to both networks and clients
Protects all clients from SDK spoofing, at no additional cost
Works with a selection of different filters to block fraud in real time

AppsFlyer

Only sends callbacks regarding fraudulent activity to networks
Charges extra for protection against SDK spoofing
Uses blacklisting as part of its solution, so not all fraud is blocked automatically

Our powerful engineering helps you work with the best data you can get, to give you the fullest picture possible - helping you spend your marketing budget much more effectively.

Can track across the entire user lifecycle (including installs, reinstalls and uninstalls)
Provides more than 150 data placeholders
Offers device-level cost data (CPI, CPC and CPM)

AppsFlyer

Doesn’t track reinstall data, giving you an incomplete view of the customer lifecycle
Has a limit of just 60 data placeholders
Offers device-level cost data (only CPI)

ⓘ Any questions or comments? Please let us know.

Frequently asked questions

Is there a setup fee?

Nope! We’re here to help, with no hidden fees.

Is Adjust GDPR and ePrivacy compliant?

Yes. Adjust follows the strictest European privacy laws. We are fully GDPR and ePrivacy compliant.

How hard is it to switch from my attribution provider to Adjust?

It’s easy! Our dedicated support professionals have already assisted hundreds of apps with their migration to Adjust and are on hand to help you, too. This includes importing your historical data, so you won’t be starting with a blank slate.

How hard is it to get set up with a new advertising partner?

You’ll be set up to work with over a thousand advertising partners in just a few clicks. Don’t see your preferred partner? We’ll help you bring them on board.

How does your pricing work?

Adjust’s pricing is based on install volume as well as features. For more information, contact us by hitting the button below.

Why should my company switch to Adjust?

Adjust lets you do more with data. Our software is the best that German engineering has to offer, and we provide more security and flexibility than any other attribution provider. There are never any hidden costs to hold you back, only tools to help you take your marketing further.

Trusted by globally leading brands

Start measuring your marketing activities right away

Migration is easy! Our hands-on integration support will ensure you get up and running in no time. Our Sales Engineers’ primary function is to provide the smoothest possible onboarding, starting with in-depth demos and workshops. What’s more, we’re the only provider to migrate all your historical data, so there’s no need to start from scratch.

Support in every timezone

That’s why we provide quick turnaround support, regardless of time zone, in 21 languages across 11 countries. As thought leaders in the industry, we host regular workshops, conferences and events across the globe - in order to keep our clients informed, up to date, and educated about what’s going on in the mobile app marketing industry, and about what we’re developing to keep furthering our offer.

Interested in a personalized walkthrough?

Click below to reach out, and one of our friendly specialists will be in touch soon - ready to answer any questions you have along the way.

Request a Demo