Mobile Benchmarks Report 2018

Retention, Sessions, Fraud: How does your app's performance compare?

We’ve collected 365 day’s worth of information from over 11,000 apps to give you a full picture of what mobile app performance looked like in 2017. With this data, you can compare your own performance, identify seasonal trends and more.

This report covers key metrics:

  1. Discover which vertical has the best retention rate
  2. Learn more about how sessions differ between countries
  3. Find out more about fraud distribution in the ecosystem

Download your report here

Buzzfeed A877561Cbb59B8B21237Cdd01F0C396D Uber 40F225B67246448A53Aada5B6Ab3B9A6 Salesforce 19C415Ac27Dcc5Cf7D7Cf218D161955F Glu Soundcloud Dd96A48C020140482C7A30B1Cf60Ce15 Theguardian 16E2Ee64470449Fca2Fabbf0Cfa5F2F8 Zynga 85D01700F8Ed8E2Ee83Bfac87Fc2F593