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Mobile app trends: 2026 edition
Gaming app insights report
A deep dive into deep links
AI and machine learning guide
Feb 18, 2026
Get your copy! Mobile app trends 2026 is out now
We analyzed data from thousands of apps to deliver actionable insights, so you can navigate industry changes and lead your strategy in 2026. Download now!
Jan 28, 2026
Web-to-app best practices: Turning web users into high-value app users
Start creating long-term value by seamlessly channeling users from web to app. Boost installs, engagement, and monetization, all without disrupting the user experience.
Feb 02, 2026
Turning Lunar New Year 2026 into an app growth opportunity
See how mobile app usage changed during Lunar New Year 2025 and what marketers can do to turn festive activity into sustained growth in 2026.
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Feb 24, 2026
Inside InSight: Bringing statistical clarity to budget decisions with incrementality testing
A practical look at Adjust InSight and how AI-powered incrementality testing helps UA teams act on statistically significant lift and cannibalization.
Feb 10, 2026
Taking a look at ad spend measurement with Adjust’s SpendWorks
Dive into SpendWorks and how it helps marketers track, organize, and optimize ad spend across mobile, web, and partner campaigns.
Jan 29, 2026
Match made in data: The state of dating apps 2026
Growth and user expectations in dating apps are changing. Dive into the latest dating app data and where the industry is headed.
Jan 19, 2026
Get your copy! Ramadan app trends decoded is out now
Ramadan is a key seasonal moment for app marketers. Our latest report shows how user behavior shifts across key metrics including installs and sessions to help plan for Ramadan 2026.
Jan 15, 2026
The global evolution of super apps
Get a comprehensive overview of the super app market, covering growth figures, user adoption, regional patterns, and vertical use cases.