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Keep your finger to the pulse of the mobile app ecosystem with our App Trends reports. Each report dives deep into key metrics and industry benchmarks so you can stay ahead of the latest developments in the industry.
Apr 15, 2022
Understand how to calculate this viral component of user acquisition. Get the formula for K-factor as well as an explanation of how it affects your organic installs.
Mar 31, 2022
Crypto app sessions and installs grew dramatically in 2022. We explore when, why, and how marketers can shape their crypto UA strategies efficiently.
Mar 17, 2022
Adjust & Apptopia’s new playbook serves as a mobile marketer’s guide to crypto app performance and advertising. Download and dive in now!
Mar 8, 2022
NFTs, blockchain games, and the metaverse are hot topics in 2022. Here’s what they mean for marketers and developers on mobile.
Mar 2, 2022
In part two of our new series, we explain key concepts in digital assets and why mobile is a critical gateway to these assets.
Feb 24, 2022
2021 was a landmark year for adoption of cryptocurrencies. In part one of our new series, we examine emerging trends in crypto for mobile.
Jan 28, 2022
The mobile gaming market is changing rapidly. Keep up with the latest trends in mobile game marketing with these tips and helpful data.
Dec 22, 2021
Hear from Adjust experts on their top predictions for mobile in 2022, including CTV, podcasts, shifts in e-commerce and fintech, and more.
Dec 10, 2021
Super-apps are popular in Asia and are growing in popularity across the globe. Learn about plans that Facebook and Amazon have to become super-apps in their own right.
Oct 1, 2021
How are apps making money in 2022? Learn the latest app monetization trends and how they work with our complete guide.
73 percent of smartphone users have used their mobile to manage their finances in the past month. Learn common fintech trends to help you offer a superior service and optimize user experience.
Aug 18, 2021
Adjust’s latest report puts the focus on APAC - providing insight into growth across fintech, e-commerce and gaming from 2019 into 2021
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