Blog Topics App Retargeting

App Retargeting

Also known as remarketing, app retargeting is an important and essential strategy for any app marketer, since lapsed users are more likely to convert again. Find out the tips, tools and pitfalls to avoid when implementing an app retargeting campaign.

Find out the many ways marketers can reach ambitious targets with our guide to app marketing strategies.

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Jun 19, 2020
App Marketing Strategy: Nine methods every marketer must know

A rock-solid creative strategy makes the difference between users returning to your app and leaving for good.

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May 28, 2020
7 tips for streamlining your re-engagement creative strategy

When a marketer decides to retarget users, their mindset has to shift along with their marketing methods. Find out more with Arun, our VP of Sales, Americas, in an extensive list of best practices her...

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Mar 10, 2020
6 retargeting tips to keep users hooked

Retargeting ads let you boost ROAS and get the most out of your users. Learn how to retarget users during the holiday season, here.

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Dec 10, 2019
Mobile retargeting tips for the holiday season

Adjust’s Alexandre Pham, held an engaging conversation with Remerge’s co-founder, Dr. Christian Liesegang, about current challenges and how to overcome them. Take a look here.

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Nov 15, 2019
How to spend your app retargeting budget: A webinar roundup with Remerge

Last week, Adjust’s Director of Product, Katie Hutcherson, sat down for a chat with Criteo’s Director of Global Mobile Partnerships, Lucy Rogers, to talk retargeting, re-engagement, and the future of ...

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Sep 26, 2019
Retargeting and re-engagement strategies for the future

Retargeting can be intimidating for marketers switching from digital to mobile. For the first time, we’ve collected our retargeting resources in one place.

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Jun 12, 2018
Retargeting resources from A to Z: Tools, tricks and tips

Never run a mobile retargeting campaign before? Our new introductory guide will help you make the leap.

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May 31, 2018
How to keep your best users coming back: Retargeting basics for mobile marketers

Wallapop started with a big question: how do you connect your CRM (your push notifications, in-app messages and emails) to your retargeting actions, so that no user gets the same message twice or too ...

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Nov 21, 2017
Next-level re-engagement: How to sync and merge your CRM with your retargeting campaigns

Retargeting works, at least that’s what we set out to prove when we started with this study.

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Nov 15, 2017
Retargeting vs. new user acquisition: Which method wins?

Want to find out more about retargeting? What are the strategies for success, and how can Adjust help?

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Sep 27, 2017
Mobile retargeting: How to succeed at remarketing with Audience Builder

At Mobile Spree 2017, Adjust’s CTO and Co-founder Paul H. Müller announced that Audience Builder, our new segmentation and retargeting tool, will be free to all of our clients from June 15th until the...

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Jun 16, 2017
Adjust’s Audience Builder and the future of data