Gaming

When developing your gaming app, your monetization strategy is a crucial aspect to consider before launch. There are several monetization methods to consider.

Media buyers are rushing to in-game advertising. Learn why mobile in-game ads are worth investing in, and snag some powerful strategies on how best to employ them.

The mobile gaming market is changing rapidly. Keep up with the latest trends in mobile game marketing with these tips and helpful data.

Learn the ins and outs of advergaming, how brands are creating easy-to-play games, and how you can leverage the format to promote your app.

In our latest conversation with Redbox Mobile, we discuss mobile gambling in 2021, breaking into the U.S. market and what’s next for the industry

Everything you need to know about gacha mobile games, how their monetization model works and what you can learn from them.

At this year’s Game Developers Conference, Adjust’s Lead Product Strategist, Gijsbert Pols, discusses the rise of CTV and predictions for the platform going forward.

Learn how non-gaming apps can leverage gamification to optimize their KPIs and create a more satisfying user experience.

Learn how live-ops works and how to A/B test with our complete guide

This guide covers the basics of playable ads: from what they are and how they work to how to A/B test for optimal results.

Social mobile games offer users the ability to have a social experience while being entertained. Learn the essential features of social gaming here.

Learn how to increase engagement and retention while providing a positive user experience with reward video ads.