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Mobile app trends: 2024 edition
Media mix modeling (MMM) guide
PC and console growth marketing guide
Gaming app insights report
Push notifications can reach select audiences anywhere, anytime, making them an essential part of any marketer's mobile marketing strategy. Stay ahead of all the latest push notification developments and trends with Adjust.
Apr 24, 2024
Dive into mobile app deep linking
Increase campaign conversion rates, improve user experience, and reduce friction in the customer journey with smart, strategic, and seamless deep linking.
Jan 26, 2024
How to develop a successful push notification marketing strategy
Push notifications are an essential part of your marketing strategy. Explore our 11 best practices to optimize your use of push notifications and boost app engagement.
Nov 01, 2023
Amplifying app marketing success with location-based advertising
Learn about the different types of location-based mobile marketing that are useful for app developers and marketers, including examples across verticals.
Sep 12, 2023
The proximity power of geofencing marketing for apps
Learn the definition of geofencing marketing, what geofencing is used for, how to boost opt-in rates for geofencing consent, and tips on creating the best campaigns.
Jun 01, 2023
Reignite the spark: How retargeting can give your user base a second life
Learn how to retain existing users and re-engage churned users for your app’s sustained success, including how retargeting works and how to use retargeting ads.
Mar 31, 2023
Retaining users with tactical in-app messaging
We cover everything you need to know about in-app messaging, including the essential benefits and best practices.
Mar 29, 2021
Strategies to maximize the impact of push notification campaigns
Insider share their tips, tricks and techniques for creating a push notification strategy that reaches and reengages users at the right times
