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Protect your data and budgets with proactive mobile ad fraud prevention.
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Expand your horizons and power up PC and console games measurement.
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Ebook
Mobile app trends: 2025 edition
Gaming app insights report 2025
Deep linking guide
The future of mobile measurement playbook
Mobile has taken over the financial market from payments and banking to stock trading and digital currencies. Adjust is here to help your fintech app succeed in this competitive environment.
Feb 05, 2025
Get your copy! Mobile app trends 2025 is out now
From benchmarks to growth strategies, Adjust & AppLovin equip you with actionable insights to navigate industry shifts and lead in 2025. Download now!
Nov 07, 2024
The impact of a mobile-first strategy: It’s time to invest in your app
Mobile users are spending more time and money in mobile apps. Optimize your app to streamline the user journey, boosting engagement, retention, and ROI.
Oct 09, 2024
Bringing frictionless deep linking to life: Real-world applications
Eliminate user frustration and drive seamless app journeys with these examples of frictionless experiences across shopping, travel, and fintech.
Sep 10, 2024
Invest in success with finance app marketing data and insights
Dive into key findings from our finance app insights report. Get the trend, strategies, and expert takes needed to drive app growth in the fintech space.
Aug 07, 2024
The essential mobile app KPIs for every vertical
No matter what category your app is in, we have a suggestion for the KPIs you need to measure. From mobile gaming to fintech, learn more about the metrics that matter.
Jul 18, 2024
It’s here! Mobile app trends 2024: Japan edition
Tap into the growth opportunities in Japan's dynamic app market with app performance benchmarks and strategic, actionable insights from Adjust and Sensor Tower.
Jun 27, 2024
Just released! A wealth of knowledge awaits in our finance app insights report
Unlock exclusive data and insights on finance app growth and UA. Learn from global leaders, get key trends and strategies, and excel in 2024.
Dec 05, 2023
Out now! Exporting excellence: Dive into the global surge of Chinese apps
For Chinese app developers looking to expand globally, get actionable insights and data-driven strategies to harness the booming opportunities in emerging markets.
Oct 17, 2023
A deep dive into the explosive growth of finance apps in 2023
Uncover the rise in finance app usage in 2023 as we analyze installs and user engagement, focusing on banking, payment, and cryptocurrency apps.
Oct 12, 2023
It’s here! Diwali decoded: India festive report 2023
Light up your Diwali marketing campaign with our exclusive report on the hottest app trends during India's festive season, including strategic expert insights and data.ai’s top apps.
Sep 21, 2023
Out now! Mobile app trends spotlight edition: LATAM
Get the latest mobile app benchmarks and trends from Latin America (LATAM) in our brand new ‘spotlight’ format, designed to bring you quick, actionable data and insights.
Nov 23, 2022
Powering up fintech with gamification: Best practices and examples
Learn the benefits of adding gamification elements to your fintech app and how you can successfully implement game mechanics to grow your app.
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