The Essentials of Mobile Fraud

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Building a solution by defining the problem: Mobile fraud theory, part 1

In this article, we break down ad fraud in a new way - dividing the mass of methods between two very...

Detection, prevention and what makes a good fraud fighting filter: Mobile fraud theory, part 2

Moving beyond the types of fraud we discussed in part 1 of our theory series, it’s time we looked at...

Is machine learning the answer to fraud? Mobile fraud theory, part 3

For many, machine learning is just a catch-all buzzword. After all, you could say it’s just a bunch ...

Does fraud give your competitors an advantage?

The biggest unspoken truth of 2018 is this: the market often views fraud as a good thing.

What three expert marketers think about mobile ad fraud

Mobile ad fraud is becoming one of the most prevalent topics in the industry, and as we continue to ...

We need proof: Why every click needs an impression

Today we’re taking the next logical step in cleaning up our industry and protecting our clients. We’...

Types of mobile click fraud: Understanding click spam and click injection

Learn everything you need to know about different types of mobile ad fraud.

Discover how Viber stopped mobile ad fraud

Viber was able to stop performance ad fraud in its tracks

Learn how MyTona actively prevents mobile ad fraud

By combining Purchase Verification with Fraud Prevention, MyTona was able to stop fraud from reachin...

Demystifying SDK Spoofing

Spoofing is a buzzword that gets thrown around whenever people talk about fraud. How much of it is t...