Isabelle Watson

Senior Communications Manager, Adjust

Isabelle is Senior Communications Manager at Adjust. She has five years of comms & PR experience, having previously worked agency-side representing clients across the ad tech, fintech and travel sectors

Isabelle speaks French and Italian, and since moving to Berlin, is working on getting her German up to scratch.

Mar 19, 2020

How does Ramadan affect time spent on mobile?

With Ramadan around the corner, Muslims around the world are preparing for a month of introspection - but how does the holiday affect app activity?

Jan 06, 2020

Adjust becomes first mobile measurement partner in Unity’s Verified Solutions Partner Program

Mobile game developers will be able to measure in-game ad campaigns and enhance user experiences, by using Adjust with Unity Technologies

Nov 01, 2018

What marketers need to know about tackling ad fraud in China

China’s mobile internet population is close to hitting 800 million, but this comes with growing rates of fraud. Why is fraud so widespread in China, and what can be done to stop it?