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Content Writer, Adjust
Niall is a Content Writer with Adjust. From Dublin, Ireland, Niall has lived in Berlin for the last two years writing on a variety of topics for different companies and organizations. Can be found bouldering or playing music around the city.
Sep 17, 2021
How to successfully use behavioral segmentation
We look at the value of behavioral segmentation and how you can leverage it to retain users and increase user engagement with your app.
Sep 10, 2021
How we migrate new clients to Adjust
Switching between attribution providers can look difficult, but at Adjust we make the process easy. To find out how, we spoke to Yagiz Öztol, one of Adjust’s Sales Engineers who’s responsible for hand...
Sep 02, 2021
Deliver satisfying mobile e-commerce micro-experiences with deep linking
Alongside partners including Klarna, Genesys and Merkle, we teamed up with Adobe in their latest report where we share how deep linking can work as part of a unified retail experience.
Aug 27, 2021
Making the perfect event app - tips and best practices
Whether your event is in-person, digital or a mix, event apps are a great tool for boosting engagement and measuring ROI. Learn more in our blog, here.
Aug 24, 2021
Mobile gambling in 2021: Learnings and predictions - Adjust and Redbox Mobile
In our latest conversation with Redbox Mobile, we discuss mobile gambling in 2021, breaking into the U.S. market and what’s next for the industry
Aug 21, 2021
Everything you need to know about gacha mobile games
Everything you need to know about gacha mobile games, how their monetization model works and what you can learn from them.
Aug 18, 2021
Introducing Mobile App Trends 2021: A focus on APAC
Adjust’s latest report puts the focus on APAC - providing insight into growth across fintech, e-commerce and gaming from 2019 into 2021
Aug 13, 2021
How to engage users with pre-roll ads on mobile
We take a look at pre-roll advertising, its value and how to create engaging content that your viewer won’t want to skip.
Aug 12, 2021
Data residency: what does it mean for my industry?
A look into Adjust’s data residency model and how we prioritize regional data privacy compliance for our clients
Aug 10, 2021
How to boost the effectiveness of your word of mouth marketing strategy
Word of mouth marketing is the oldest form of marketing, but that doesn't mean that its relevance is waning. In 2021, word of mouth marketing is more powerful than ever.
Jul 30, 2021
Adjust at GDC 2021: Gaming is the next big thing on CTV
At this year’s Game Developers Conference, Adjust’s Lead Product Strategist, Gijsbert Pols, discusses the rise of CTV and predictions for the platform going forward.
Jul 23, 2021
What is user-generated content and how to get the most out of it
With content creation platforms seeing massive growth in 2020, more brands are recognizing the impact that user-generated content has on the marketing landscape.