Blog Topics Mobile Analytics

Mobile Analytics

With more apps than ever before, user attention is an increasingly scarce resource. With mobile analytics marketers and app developers can understand user behavior and find the best ways to acquire new users and keep existing ones coming back.

Our latest blog post on iOS 14 looks at user views on data privacy and best practises for A/B testing your opt-in strategies.

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Oct 16, 2020
Gain user trust - and their opt-in: A/B testing best practices and analysis

To prepare you for the upcoming data privacy changes on iOS 14, we help you find the best UX approach to secure user opt-in.

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Aug 28, 2020
Getting the opt-in: Securing user consent on iOS 14

Learn how to build e-commerce mobile apps and best practices for optimal results.

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Apr 20, 2021
Mobile e-commerce UX: Best practices and global trends for 2021

We’ve partnered with Facebook to offer critical benchmark and industry data. Discover what’s in our latest report here.

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Apr 19, 2021
Facebook and Adjust on the app economy: New report out now!

Adjust is joining forces with AppLovin to build the future of app marketing together - learn more here

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Apr 19, 2021
Adjust and AppLovin Join Forces

Apple has released more details on its upcoming privacy changes - learn what this means for your app here.

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Apr 19, 2021
Apple on SKAdNetwork and Private Click Measurement: What you need to know

With the year drawing to a close, revisit Adjust’s latest products releases of 2020 and what we’ve accomplished together.

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Apr 15, 2021
Adjust’s year in review: Powering your app’s growth in 2020

Freemium modeling is a popular way to monetize mobile apps in 2020. Generate a large audience and identify the best way to monetize users with our guide to the freemium model.

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Apr 15, 2021
How to make a freemium app: key benefits and best practices

From localization to soft launches, learn everything you need to know about how to expand your app into the global market.

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Apr 15, 2021
How to expand an app internationally: A complete guide

This guide covers the basics of launching your mobile app, including how to start an app business and how to market your app.

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Apr 15, 2021
How to launch an app: From market research to monetization

A successful holiday season is essential to ecommerce apps. In this guide, we cover everything you need to know about marketing strategies for Black Friday, Cyber Monday and the Christmas period.

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Apr 15, 2021
Your guide to holiday season marketing campaigns for ecommerce apps

73 percent of smartphone users have used their mobile to manage their finances in the past month. Learn common fintech trends to help you offer a superior service and optimize user experience.

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Oct 22, 2020
Fintech industry trends for 2020 and beyond