Tiahn Wetzler

Senior Manager, Content & Editorial, Adjust

Tiahn is Adjust's Senior Manager of Content & Editorial. Originally from Sydney, Australia, Tiahn worked as a journalist for various publications before moving to Europe. With six years of experience in content, SEO, and marketing in Berlin, Tiahn has now happily landed at Adjust.

May 22, 2023

Data clean rooms: The future of measurement or just another form of aggregated reporting?

Dive into data clean rooms, what they mean for measurement, and learn Adjust’s future-proof approach to effective campaign optimization and measurement.

Apr 18, 2023

Exploring Google Privacy Sandbox on Android’s two report types

Learn the difference between Privacy Sandbox on Android’s event reports and aggregatable reports and how they work re. mobile attribution & measurement.

Mar 28, 2023

Mobile app trends 2023 is here: Download your copy!

Now more than ever, mobile marketers need a strategy that gives them an edge. Get the data, insights, and c-level advice you need to accelerate growth in 2023 and beyond.

Feb 15, 2023

Conversion Hub’s Smart setup: Your path to iOS success

Smart setup empowers you with a tailored-to-app, vertical focused conversion value setup, positioning you to drive strategic growth on iOS and grow your SKAN expertise.

Feb 13, 2023

Conversion Hub’s Advanced setup: Taking SKAN power-users to the next level

Learn how Advanced setup empowers SKAN-savvy marketers to build intricate, complex iOS strategies via efficient, limitless, and complex conversion value mapping.

Nov 22, 2022

Unlocking the strategic potential of SKAdNetwork 4.0’s new postbacks

Ahead of industry-wide adoption SKAN 4 adoption, get familiar and strategically prepared to fully leverage its features, including the new three-postback system.

Oct 27, 2022

Out today! Adjust x Liftoff: Japan mobile app trends 2022

Created in partnership with Liftoff, our Japan mobile app trends 2022 report deep dives into mobile gaming, e-commerce, fintech, dating apps, and CTV in Japan.

Oct 12, 2022

Adjust & Airship at Oktoberfest 2022: Delivering unique mobile app experiences

Adjust and Airship teamed up to celebrate Oktoberfest in Munich with festivities, an app experience workshop, panel session, and Q&A on delivering unique mobile experiences.

Sep 26, 2022

Conversion Hub: Adjust's all-in-one solution for smart, easy, & effective conversion value mapping

Made for mobile marketers, Conversion Hub leverages machine learning to recommend app-specific conversion values that empower success on iOS and SKAdNetwork.

Sep 21, 2022

Calculating LTV post-IDFA: Solving the need for predictive analytics

Learn how Adjust is solving for predictive LTV on iOS 14.5+ by working successfully with aggregated SKAdNetwork data and machine learning.

Sep 02, 2022

User trust and the ATT opt-in: A/B testing best practices for iOS 14.5+

We dig into user views on data privacy and how you can drive your ATT opt-in rates up with A/B testing, industry best practices, and clear communication.

Aug 25, 2022

Measuring marketing success on CTV: Unlocking assisting power

Harness the exciting potential of Connected TV by transforming it into a performance channel and exploring its huge assisting power across channels.