Features

Want to find out about Adjust's latest features and updates? Here you can see what we've been making, and what you can do with the new tools. Read more below.

Sometimes it feels like the humble push notification has been around so long we’ve already started to take it for granted.

Since we first announced the launch of our cost data API initiative back at Mobile Spree San Francisco, our integration team has worked overtime to verify the reliability of your data.

Just before we announced the launch of our cost data API, we brought together a panel of experts for a chat about how to get ad spend right. Watch their talk now!

Adjust is now a certified Ads Measurement Partner with LINE’s Marketing Partner Program, giving you the ability to measure, evaluate and optimize your mobile campaigns on one of the most popular messaging apps in Asia with Adjust technology for the first time ever.

It’s official: Adjust’s API for transparent ad spend data is here.

Want to find out more about retargeting? What are the strategies for success, and how can Adjust help?

We caught up with Tolga Kuzdere, Performance Marketing Lead at Akbank, Turkey’s leading bank, about his experience working with Adjust. Being one of the early adopters of Audience Builder, we were keen to find out how it’s helped them optimize the performance marketing of the products they offer on mobile.

How can mobile marketers get deep links right? And what things should apps avoid doing, and what do they need to be wary of? There are many ways to do deep links well, and many ways to abuse them - so in this article let’s look at the do’s and don’ts of deep linking, and find out how you can get the most out of deep links.

We designed Audience Builder as a marketing segmentation tool to help apps with retargeting, but our clients have taken ownership of the feature and made it their own. Today we want to show you how they’re using it.