LTV
- ‹‹
- ‹
- 1
- ›
- ››
Make sense of the user journey
Prove ROI from CTV and OTT
Free solutions for iOS measurement
Drive user engagement
Unify cost & revenue reporting
All your data in one place
LTV (LifeTime Value) is one the most important metrics for mobile marketers and is a way of measuring the value of acquired users. Generally speaking, each acquired user's LTV should at least be higher than the cost spent acquiring them, the CAC (Customer Acquisition Cost).
© 2023 Adjust GmbH. All rights reserved