Privacy

Navigating privacy regulations and standards can often be a tough task, but at Adjust we have always put privacy first. Make sure you're up to date with the latest privacy regulations and understand how they might affect you or your business.

Blog Topics Privacy

Sep 28, 2022

The key to success in India’s mobile health and fitness landscape

India’s rapid expansion of health apps poses a strong opportunity for companies entering this space. Learn the key to success for health apps in a post-COVID world.

Jun 9, 2022

SKAdNetwork 4.0 explained and Adjust’s privacy vision for 2022 and beyond

Adjust CPO, Katie Madding reviews Apple’s 2022 updates to SKAdNetwork and shares Adjust’s vision for our next-generation measurement solutions.

Jun 6, 2022

iOS 16 rollout: Updates for app marketers from WWDC

Adjust reviews the iOS 16 rollout and its effects on app marketers. Discover which APIs and features are included in this release.

Mar 11, 2022

Go inside data clean rooms in 2022: An old solution to a new challenge

Why are data clean rooms on marketers’ minds? Explore how data clean rooms can help optimize your marketing efforts with privacy in mind. Let's dive in.

Feb 17, 2022

Google announces Privacy Sandbox for Android: Here’s what it means

Google has announced its plans to expand the Privacy Sandbox initiative to Android. Here's what that means for app marketers.

Oct 25, 2021

iCloud Private Relay: What it means for marketers on iOS 15

Apple’s Private Relay prevents the tracking of iOS users by redirecting network traffic through servers and hiding IP addresses. What does it mean for advertisers?

Jul 3, 2020

Granular attribution compatible with iOS 14

Introducing our plans for a new iOS 14 compatible solution for mobile measurement

Jun 30, 2020

The future of the ad ecosystem on iOS 14

Adjust’s CTO, Paul H. Müller, looks at why Apple’s AppTrackingTransparency framework provides the best path forward for the industry

Jun 24, 2020

Mobile measurement in iOS 14: Four possible scenarios

Following Apple’s announcement on user privacy changes, we look at four possible scenarios for mobile measurement in iOS14

Jun 23, 2020

An update from Adjust on Apple’s user privacy changes

Hear from Adjust’s CTO, Paul H. Müller, on what Apple’s recent user privacy changes mean for the industry

Nov 4, 2019

Why data sharing needs to change

Data sharing can be an exercise in giving too much of your information away to third parties. Find out how Adjust is trying to change the status quo.

Sep 24, 2019

Understanding the CCPA

What impact does the CCPA have for you as an app marketer? What are your users’ rights and what are your duties when processing their personal data?