Marne Litfin

Content Manager,
Adjust

Marne is Adjust’s newest content manager. A New Yorker at-large and Berliner since 2010, Marne is a former SEO analyst and freelance translator. Prior to entering the startup world, Marne was a farmhand and once worked on a barge in the Hauraki Gulf, harvesting mussels.

Snapchat gives advertisers access to a diverse and massive audience, with an even more unique ad format. We recently hosted a webinar with them... find out more!

If you didn’t make it to Berlin last week for Mobile Spree, you missed a lively meetup of some of Europe’s brightest leaders in mobile marketing.

Retargeting can be intimidating for marketers switching from digital to mobile. For the first time, we’ve collected our retargeting resources in one place.

This year we’re packing even more into our schedule with four in-depth workshops where marketers can dive deeper into topics like fraud and retargeting with our own in-house experts. If you have registered for Mobile Spree 2018, you are invited to register for workshops!

Never run a mobile retargeting campaign before? Our new introductory guide will help you make the leap.

Broadcast TV remains the top media channel worldwide, and more than 8 in 10 internet users turned on a tv last month – that's why Adjust is fully integrated with five different TV partners. Here’s a short overview of the most important things to be aware of.

Project Think Tank continues to expand! Since last June we’ve been hopping across continents, bringing together leaders in mobile marketing to tackle the most pressing challenges facing our industry. After kicking things off in California, heading south to Brazil and skipping across the pond to Europe, this spring we convened for the first time in New York to talk temporary attribution.

You can increase your marketing spend as much as you like, but you’re going nowhere fast if you don’t reach the right users.

The members of CAAF represent the diversity of our industry. Together, we are attribution vendors, mobile ad networks and major stakeholders who all agree on one thing: mobile ad fraud hurts us all.

With Uninstall and Reinstall Tracking, we’re closing the life cycle loop. Uninstall and Reinstall Tracking are here! Find out what this means for your mobile marketing here.