Marta Gaspar

Director, Global Marketing, RevX,

Marta is a digital marketer and a content strategist with 11 years of experience turning ideas into prose and campaigns. Now working at RevX, she likes to stay updated on the mobile marketing scene and writes often about AdTech.

Dec 14, 2021

RevX: Improve OTT app stickiness with programmatic advertising

As the OTT space continues to grow, so do the audiences and the competition. RevX explains how programmatic advertising can help drive a sticky user base.

Feb 10, 2021

User acquisition and re-engagement strategies for subscription apps

In this guest post, RevX share their tried-and-tested mobile strategies to unlock growth for subscription apps