Custom dashboards, built for how mobile marketing teams actually work

Every app business measures success differently, and every team has its own way of looking at performance. Regardless of the channels in focus, the KPIs that matter, or the way results are broken down, what’s constant is the need for adaptable, customizable analysis and dashboards. 

Marketing teams should be able to access and act on data quickly, precisely, and without detours into external tools. Beyond speed, the ability to look at the specific metrics and dataset that is critical to your business goals makes reporting more impactful, rather than relying on dashboards that assume what you want to see with generic overviews. 

And that’s exactly what Adjust’s custom dashboards are built to solve.

Custom dashboards let you build personalized analytics views directly inside Adjust. Create tailored dashboards with your own metrics, filters, and visualizations, all using the same trusted Adjust data, and all in one place.

We built custom dashboards because teams need room to work the way they think. Standardized dashboards are useful, but they’re not enough. The real value comes when you can adjust and compare metrics side by side, redefine KPIs, or switch perspectives in seconds.

Custom dashboards give every user the ability to shape their analysis to their business model, their goals, and their level of detail. Flexibility = speed. It’s also possible to set them as public or private, meaning you can easily build a view to share with the wider team, or keep it to yourself if you’re working on something specific/not relevant to other stakeholders.

Features and highlights at a glance

• Fully customizable widgets: choose chart types, metrics, and dimensions to fit your goals.
• Built-in templates: start from ready-made dashboards for overviews, UA, monetization, SKAN, and cohorts.
• Custom metrics: define and visualize your own KPIs directly in Adjust.

Custom dashboards make performance data easier to use across teams. They bring analysis into one place, let teams define and refine the views they need, and remove the friction of switching between tools. With templates and custom metrics, teams can move quickly from tracking results to understanding what’s driving them.

Custom dashboards are available free to all Adjust clients. If you’d like more info on how to start using them, reach out to your contact person. For more information on how Adjust can grow your app business in general (or to see custom dashboards in action!) request a demo today.