Make sense of the user journey
Prove ROI from CTV and OTT
SKAN success with Conversion Hub and more
Unify cost & revenue reporting
Multi-touch attribution allows marketers to understand how an app’s marketing campaigns impact the user journey across all touchpoints so that you can maximize conversion and drive growth. With multi-touch attribution, you can see more than just the first or last click. But, getting set up comes with its own unique challenges. Adjust is here to guide you through everything you need to know about working with multi-touch attribution models.
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