James Haslam

There are so many mobile networks out there, but the majority of them aren’t being used to their full potential.

CAAF is back, with a new spotlight on Aarki. We spoke with Aarki’s VP of Product

Our bi-annual conference - Mobile Spree - is touching down to Berlin in three weeks! Do you have your ticket yet?

Acquire your users at a low cost per install (CPI) and then drive them to engage at high levels used to be the business mantra UA managers followed to grow installs and profits.

​Funda Yakin​, Director Media & Marketing Development at InnoGames, Germany’s leading developer and provider of mobile and online games, is certainly convinced—and for a good reason.

One of the few things we didn’t quite cover in our recent mobile benchmarks study was the difference in performance between users who installed from organic sources versus paid channels.

We spoke to Jacques Frisch, Digital Marketing Director of Glovo about all things mobile, from GDPR to user acquisition, and the role the company plays in a cities’ digital economy.

It’s time we caught up with Lina, Adjust’s newly appointed HR Manager. Together with her team, she’s been responsible for growing Adjust from 60 people when she started, to now over 200 globally.

In our latest CAAF Spotlight, AdColony tells us how they differentiate themselves from other publishers, and more.

Want to find out why December is so special? Learn what makes Games different with data from Adjust’s benchmarks, here.